NEWNEWNEW

home NEW haircare and tools launches and releases | amika
Sale
A product image of Amika's 'Next-Level Nourishment' signature routine set in bright orange and pink packaging. The box displays three full-size products: Normcore Signature Shampoo, Normcore Signature Conditioner, and Soulfood Nourishing Mask. The design is vibrant with a retro-inspired theme. A promotional image for Amika's 'Next-Level Nourishment' set, featuring the products displayed against a vibrant background with orange balloons. The text at the top reads 'Unlock Nourishing Essentials.' The image highlights the products' benefits: 'gentle cleanse' with Normcore Signature Shampoo, 'condition' with Normcore Signature Conditioner, and 'nourishing mask' with Soulfood Nourishing Mask. The packaging box is shown on the left.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
next-level nourishment

signature routine set

$54 ($82)
Sale
perk up power-up | dry shampoo duo A promotional image for Amika's 'Perk Up Power-Up' dry shampoo duo set. The image shows the orange and pink packaging box against a vibrant background with floating orange balloons. The text at the top reads 'Power Up Your Perk Up,' and a pink graphic highlights '#1 prestige dry shampoo SKU in the U.S.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
perk up power-up

dry shampoo duo

$30 ($44)
Sale
A product image of Amika's 'Play Your Strength' strength repair routine set in green packaging. The box displays three full-size products: The Kure Bond Repair Shampoo, Conditioner, and Intense Bond Repair Mask. The design includes vibrant colors and an orange illustration, with 'Play Your Strength' text in a pink banner A promotional image for Amika's 'Play Your Strength' strand-strengthening routine set, featuring the products included in the set displayed against a colorful sky with floating orange balloons. The top banner reads 'A Strand-Strengthening Routine' in an orange and white gradient. The products are labeled with their specific functions: 'cleanse' next to The Kure Bond Repair Shampoo, 'condition' next to The Kure Bond Repair Conditioner, and 'intense weekly treatment' next to The Kure Intense Bond Repair Mask.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
play your strength

strength repair routine set

$69 ($98)
New
amika signature saviors essential trial set box amika signature saviors set gently cleanses with normcore shampoo, conditions with normcore conditioner, moisturizes and softens with soulfood nourishing mask, and detangles + heat protects with the wizard silicone free.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
signature saviors

essential trial set

$30
Sale
A product image of Amika's 'Mask Quest' nourish and hydrate mask set in blue and orange packaging. The box shows two full-size products: Dream Routine Overnight Hydration Treatment and Soulfood Nourishing Mask. The design features a colorful, playful layout with clouds and an orange illustration. A promotional image for Amika's 'Mask Quest' set against a colorful sky with floating orange balloons. The text at the top reads 'Dry Strands? Game Over' in an orange and white gradient banner. The image features two products: Dream Routine Overnight Hydration Treatment, labeled 'hydrate + soften overnight,' and Soulfood Nourishing Mask, labeled 'deeply condition + nourish in the shower.' Both products are shown alongside the blue and orange packaging box
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
mask quest

nourish + hydrate mask set

$45 ($66)
Sale
A product image of Amika's 'Mission Minis' bestsellers set in pink and orange packaging. The box displays three travel-size products: Perk Up Dry Shampoo, The Wizard Detangling Primer, and Soulfood Nourishing Mask. The design is vibrant and playful with a retro-inspired theme. A promotional image for Amika's 'Mission Minis' set against a vibrant sky with floating orange balloons. The text at the top reads 'Win Big with Mighty Minis' in an orange and white gradient banner. The pink and orange packaging displays the three products inside: Perk Up Dry Shampoo, The Wizard Detangling Primer, and Soulfood Nourishing Mask. Highlighted claims include '#1 prestige dry shampoo in the U.S.,' '7x more conditioned hair,' and 'protects against 450°F heat.'
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
mission: minis

bestsellers set

$30 ($44)
Sale
image of amika ready, set, style holiday gift set box. set includes: brooklyn bombshell blowout spray, perk up 1.8 oz, and un.done texture spray 5.3 oz A promotional image for Amika's 'Ready, Set, Style' set, featuring the products displayed against a vibrant background with floating orange balloons. The products, including Brooklyn Bombshell Blowout Spray, Perk Up Dry Shampoo, and Undone Volume and Matte Texture Spray, are shown outside the box, floating in mid-air. The packaging box is also visible on the left, showcasing the products inside. The overall design is colorful and energetic, with a playful, retro-inspired aesthetic.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
ready, set, style

prep, volumize + refresh set

$49 ($74)
Sale
image of amika hydro rush intense moisture shampoo and conditioner 275 ml / 9.2 fl oz bottles and dream routine overnight hydration treatment. text header:
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
moisture mode

hydration routine set

$58 ($84)
Sale
perk up pursuit | dry shampoo trial set perk up pursuit | dry shampoo trial set
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
perk up pursuit

dry shampoo trial set

$28 ($47)
New
big hit | volumizing shampoo big hit | volumizing shampoo
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
big hit

volumizing shampoo

$28 - $75
Sale
blonde mane-tenance | routine trial set blonde mane-tenance | routine trial set
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
blonde mane-tenance

routine trial set

$30 ($50)
New
big hit | volumizing conditioner big hit | volumizing conditioner
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
big hit

volumizing conditioner

$28 - $75
New
amika rising star volumizing finishing spray 5.3 oz bottle image of amika rising star volumizing finishing spray 5.3 oz bottle. text: root lift built for the spotlight. instant + all day root lift*, no crunch or stiffness, lightweight + buildable, long-lasting hold. *based on a visual expert grading evaluation of 31 subjects.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
rising star

volumizing finishing spray

$16 - $29
New
the wizard detangling primer 150ml the wizard | detangling primer
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
the wizard

detangling primer

$10 - $90
Sale
super-sized iconic volume bundle | big hit volumizing shampoo, big hit volumizing conditioner + rising star volumizing finishing spray amika fragrance infographic: text:
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
super-sized iconic volume bundle

big hit volumizing shampoo, big hit volumizing conditioner + rising star volumizing finishing spray

$161 ($179)
Sale
iconic volume wash + style set | big hit volumizing shampoo, big hit volumizing conditioner + rising star volumizing finishing spray amika fragrance infographic: text:
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
iconic volume wash + style set

big hit volumizing shampoo, big hit volumizing conditioner + rising star volumizing finishing spray

$77 ($85)
New
amika perk up ultra oil control dry shampoo 5.3 oz bottle perk up ultra oil control dry shampoo is clinically proven to remove more oil than our traditional dry shampoo.* *when compared to our traditional perk up dry shampoo.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
perk up ultra

oil control dry shampoo

$16 - $30
New
amika smooth over frizz-fighting treatment 200 ml / 6.7 fl oz smooth over | frizz-fighting treatment mask
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
smooth over

frizz-fighting treatment mask

$32
Sale
the kure strength repair shampoo | forever friend bottle + pouch duo image of an amika refill shampoo pouch of the kure shampoo being poured into an amika forever friend refillable shampoo bottle.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
the kure strength repair shampoo

forever friend bottle + pouch duo

$45 ($56)
Sale
the kure strength repair conditioner | forever friend bottle + pouch duo image of an amika refill shampoo pouch of the kure shampoo being poured into an amika forever friend refillable shampoo bottle.
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
the kure strength repair conditioner

forever friend bottle + pouch duo

$45 ($56)
New
hydro rush | intense moisture hair mask with hyaluronic acid hydro rush | intense moisture hair mask with hyaluronic acid
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
hydro rush

intense moisture hair mask with hyaluronic acid

$42 - $64
New
mirrorball | high shine + protect antioxidant shampoo mirrorball | high shine + protect antioxidant shampoo
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
mirrorball

high shine + protect antioxidant shampoo

$26 - $68
New
mirrorball | high shine + protect antioxidant conditioner mirrorball | high shine + protect antioxidant conditioner
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
mirrorball

high shine + protect antioxidant conditioner

$26 - $68
New
forever friend | refillable shampoo bottle forever friend | refillable shampoo bottle
sorry, I am very loved
enter your email address below and we will let you know when this product becomes available!
forever friend

refillable shampoo bottle

$12
View All