normcore
signature shampoo

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4.8
Rated 4.8 out of 5 stars
3,300 Reviews
a sulfate-free shampoo that's packed with vitamins + antioxidants for soft + nourished hair.
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4.8
Rated 4.8 out of 5 stars
Based on 3,300 reviews
3,300 reviews
  • RF
    Rachel F.
    Verified Buyer
    Rated 5 out of 5 stars
    4/24/25
    Love this shampoo!

    Smells really good. Has help smooth my scalp and my frizzy hair. My hair was super dull before.

  • BS
    Breanna S.
    Verified Buyer
    Rated 5 out of 5 stars
    4/24/25
    Best line ever!

    Was introduced to this by my hair stylist and it’s been life changing! My hair has never been softer and/or less frizzy. Also, it feels the healthiest it’s ever been! Highly recommend.

  • A
    Andrea
    Rated 5 out of 5 stars
    4/22/25
    5 Stars

    Good quality shampoo, small amount needed to do the job. Noticeable difference in my hair after long-term use.

  • AW
    Amanda W.
    Verified Buyer
    Rated 5 out of 5 stars
    4/21/25
    Love!!

    I have fine highlighted hair, this shampoo makes my hair feel clean and hydrated without weighing it down.

  • AD
    Abby D.
    Verified Buyer
    Rated 5 out of 5 stars
    4/21/25
    Obsessed

    I’m so obsessed with this shampoo. It smells amazing and makes my hair look and feel great. My hair doesn’t get overly greasy either. It is thoroughly cleansing too.

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