{"product_id":"the-protector-color-protect-strengthen-shampoo","title":"the protector\t| color protect + strengthen shampoo","description":"\u003cp\u003eprevent fade for up to 40 washes* with this color-protecting + strengthening shampoo. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ea color-protecting shampoo that cleanses, prevents fade for up to 40 washes* + strengthens hair so your color stays vibrant, starting in the shower. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho it's for\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eall color-treated hair types (1-4c) \u003c\/p\u003e\n\u003cp\u003efor thicker hair, pair with hydro rush mask for an added boost of moisture.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy it's special\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ethis stylist-trusted shampoo is clinically proven to prevent color fade for up to 40 washes* + deliver 11x stronger hair.* made to protect your color every time you step in the shower + rinse out quickly without residue, so you spend less time under color-stripping water. get always-on protection for always-vibrant color. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003egently cleanses + prevents color fade for up to 40 washes* \u003c\/li\u003e\n\u003cli\u003e11x stronger hair + 91% less breakage* \u003c\/li\u003e\n\u003cli\u003emoisturizes to leave hair shiny, soft + more manageable  \u003c\/li\u003e\n\u003cli\u003ewon’t strip or shift your color \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*clinically proven when shampoo + conditioner are used together as a system.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecolor longevity complex: a combination of color-locking polymers, peptides + color-retention silicones that preserves color vibrancy while preventing dullness + fading \u003c\/li\u003e\n\u003cli\u003ehigh-refractive glossing polymer: made to mimic natural ceramides found in skin + hair, this modified polymer forms a film to visibly enhance hair gloss + smooth rough cuticles for shinier hair \u003c\/li\u003e\n\u003cli\u003eblack currant extract: an antioxidant-rich fruit known to protect against oxidative stress that can impact hair color  \u003c\/li\u003e\n\u003cli\u003esea buckthorn extract: our signature superfruit that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail for your hair + skin                 \u003cstrong style=\"font-size: 0.875rem;\"\u003e            \u003c\/strong\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFull Ingredients List\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Cocamide MIPA, Sodium Methyl Cocoyl Taurate, Glycol Stearate, Ribes Nigrum (Black Currant\/Cassis) Fruit Extract, Hippophae Rhamnoides (Sea Buckthorn\/Agrousier) Fruit\/Seed Oil, Hydrolyzed Rice Protein, Panthenol, Amodimethicone, Sodium Polyaspartate, Polyquaternium-113, Polyquaternium-53, Polyquaternium-7, Polyquaternium-92, Glycerin, Butylene Glycol, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Sodium Carrageenan, Ethylhexylglycerin, Aminomethyl Propanol, Phenoxyethanol, Polysorbate 20, Citric Acid, Sodium Hydroxide, Potassium Sorbate, Sodium Metabisulfite, Sodium Benzoate, Sodium Citrate, Sodium Chloride, Fragrance\/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene, Tetramethyl Acetyloctahydronaphthalenes\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eplease be aware that ingredient lists may change or vary from time to time. to confirm that an amika product is suitable for your personal use, please reference the list of ingredients that is included on your product packaging.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003e               \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Instructions    \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e1. lather + massage shampoo through wet hair from root to ends.\u003c\/p\u003e\n\u003cp\u003e2. rinse.     \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003esafety information: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eavoid contact with eyes.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs   \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eis the protector shampoo suitable for bleached hair? \u003c\/strong\u003e\u003cbr\u003ethose with bleached blonde, gray + silver hair should reach for our bust your brass collection instead to help tone + reduce breakage. to help repair chemical damage, choose the kure strength repair collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003edo i need to use the protector color protect + strengthen treatment? \u003c\/strong\u003e\u003cbr\u003eusing the protector shampoo + conditioner will already help extend your color long past your salon appointment. adding in the protector color protect + strengthen treatment provides even more protection, as it reduces color fade + shift from up to 15 hours of UV exposure* + delivers 7.9x more detangled + moisturized hair*. \u003c\/p\u003e\n\u003cp\u003e*clinically proven \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ewhat is the amika signature scent?  \u003c\/strong\u003e\u003cbr\u003ean uplifting blend of bright pink grapefruit, juicy apricot + warm vanilla.                               \u003c\/p\u003e","brand":"amika","offers":[{"title":"275 ml \/ 9.2 oz","offer_id":43945249669186,"sku":"AM50.21760","price":30.0,"currency_code":"USD","in_stock":true},{"title":"1 L \/ 33.8 oz","offer_id":43945249701954,"sku":"AM50.21761","price":79.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2117\/1151\/files\/The-Protector_PDP_Shampoo_275ml_2000x2000_8715e3be-a1e1-4f4e-b672-0918c272a864.png?v=1784307530","url":"https:\/\/checkout.loveamika.com\/products\/the-protector-color-protect-strengthen-shampoo","provider":"amika","version":"1.0","type":"link"}